Busworld announces a new series of monthly webinars in partnership with CheckMyBus: Coach industry comeback! Digital strategies and success stories
The first webinar will take place on 5 August 3PM CEST.
To get passengers back on board of coaches during and after covid-19 times, the coach industry will have to regain their trust. Digital tools can help the passenger in his customer journey and will be an important asset in this recovery process: the easier the booking, the sooner they will do so.
In this webinar series, different aspects of the digital tools and their role in facilitating the customer journey, will be highlighted.
The webinar will be in English and Spanish.
SPEAKERS & TOPICS OF WEBINAR of PART 1:
Digitalisation along the Customer Journey – Mr. Marc Hofmann, CEO @ CheckMyBus, Germany
Restarting the Network – Mr. John Boughton, Commercial Director @ National Express Coach, UK
Dynamic Pricing – Mr. Max-Alexander Borreck, Principal Transportation @ Oliver Wyman, Germany
Digital Transformation – Mr. Joel Cárdenas, Digital Transformation Project Manager @ Mobility ADO, Mexico
Overcoming Corona with Tech – Mr. Barak Sas, Head of International Expansion @ Zeelo, UK